Fine Men's and Women's Apparel & Accessories

Bobby London is SF and the Bay Area’s newest and most fabulous destination for men’s and women's fine apparel and accessories. Voted one of the top menswear stores in SF by 7x7 Magazine, all of the brands Bobby London carries are very high quality and niche, and they are either the exclusive or one of the only retailers in the Bay Area (or even US). Customers will come away from their Union Street location or online store looking great and tastefully unique.

Shop all

Fine Men's and Women's Apparel & Accessories

Bobby London is SF and the Bay Area’s newest and most fabulous destination for men’s and women's fine apparel and accessories. Voted one of the top menswear stores in SF by 7x7 Magazine, all of the brands Bobby London carries are very high quality and niche, and they are either the exclusive or one of the only retailers in the Bay Area (or even US). Customers will come away from their Union Street location or online store looking great and tastefully unique.

Shop All

Fine Men's and Women's Apparel & Accessories

Bobby London is SF and the Bay Area’s newest and most fabulous destination for men’s and women's fine apparel and accessories. Voted one of the top menswear stores in SF by 7x7 Magazine, all of the brands Bobby London carries are very high quality and niche, and they are either the exclusive or one of the only retailers in the Bay Area (or even US). Customers will come away from their Union Street location or online store looking great and tastefully unique.

Shop all

Fine Men's and Women's Apparel & Accessories

Bobby London is SF and the Bay Area’s newest and most fabulous destination for men’s and women's fine apparel and accessories. Voted one of the top menswear stores in SF by 7x7 Magazine, all of the brands Bobby London carries are very high quality and niche, and they are either the exclusive or one of the only retailers in the Bay Area (or even US). Customers will come away from their Union Street location or online store looking great and tastefully unique.

Shop All
Discover the Collection

Dresses

3 products
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Womenswear

26 products

Sweaters

4 products

Menswear

54 products

Jackets

12 products
Women’s Edit

Refined Womenswear

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bishop-young-sporty-tencel-pull-on-pant-blue-tencel_1
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Sold out
Bishop + Young Sporty Tencel Pull-on Pant - Blue Tencel
$145.00
$145.00
Elizee 100% Cashmere Crewneck Sweater
$195.00
$195.00
Patrick Assaraf Reverse Spray Lightweight Pima Cotton T-shirt
$65.00
$65.00
Greylin Lune Jeweled Cowl Neck Cross Strap Mini Dress - Red
$125.00
$125.00
Sold out
Bishop & Young Sharline Pointelle Tank
$95.00
$95.00
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Bishop + Young Alexis Cut Out Sweater
$140.00
$140.00
Sold out
Patrick Assaraf Superfine Merino Turtleneck
$225.00
$225.00
The Wide Leg Jean in Cherry Toile
$189.00
$189.00

Fast & Reliable Shipping

Orders ship within 72 hours for in-stock items. Delivery times vary by shipping method, with updates provided if delays occur.

Hassle-free returns

Enjoy easy, stress-free returns within 15 days of delivery. Simply send your item back in original condition for a smooth and straightforward return process.

Dedicated Customer Support

Our support team is here to assist you with orders, shipping, and returns providing prompt, friendly help whenever you need it.

Fashion with Intent

Style That Moves With You

BOBBY LONDON curates refined silhouettes and premium fabrics designed to transition effortlessly from day to night, delivering comfort, confidence, and timeless modern style.

Explore the Look

Timeless Sweater Styles

Modern knits designed for comfort, versatility, and lasting appeal.
Alps & Meters Women's Kandahar Chalet Sweater
$350.00
$350.00
Angelica Co. The Pointelle Knit - Plum
$139.00
$139.00
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Bishop + Young Alexis Cut Out Sweater
$140.00
$140.00
Bishop + Young Siene V-Neck Sweater
$145.00
$145.00
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BRAND SPOTLIGHT

Bishop & Young

A contemporary women’s clothing brand with something for everyone. Bishop + Young offers modern, versatile pieces—from relaxed essentials to polished dresses designed for comfort, elegance, and everyday style.

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Collection

Scintillating Sweaters

Subtle yet compelling textures in the finest fabrics like merino from Patrick Assaraf and Bishop + Young are highlighted in this drop meant for only the most discerning customers.

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Patrick Assaraf 14GG Xfine Merino Crew - Black
$195.00
$195.00
Alps & Meters Women's Kandahar Chalet Sweater
$350.00
$350.00
Alps & Meters The Original Alpine Guide Sweater
$375.00
$375.00
Bishop + Young Siene V-Neck Sweater
$145.00
$145.00
Patrick Assaraf 12GG Merino RAG RIB Crew - Mammoth
$275.00
$275.00
Bishop + Young Bijou Pointelle Cardigan
$145.00
$145.00
Patrick Assaraf Xfine Merino Seed Stitch Full Zip Mock Cardigan
$295.00
$295.00
Elizee 100% Cashmere Crewneck Sweater
$195.00
$195.00
Collection

Fall/Winter Outerwear

Stay warm (and incredibly stylish) without overheating in our highly curated collection of fall/winter outerwear. This edit straddles the line between boldness and quiet luxury with great aplomb.

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Patrick Assaraf Xfine Merino Boiled Wool Navy Full Zip Baseball Jacket
$420.00
$420.00
Angelica Co. Wrap Coat - Vino
$395.00
$395.00
Patrick Assaraf Nucleo Filled Baseball Bomber - Black
$595.00
$595.00
Bishop + Young Chelsea Faux Suede Bomber - Navy
$130.00
$130.00
Weller Lightweight Performance Fleece Jacket
$298.00
$298.00
Angelica Co. Wrap Coat - Blu
$395.00
$395.00
Pietra Salata Niky Jacket
$595.00
$595.00
Johnnie-O Zuko Jacket - Graphite
$998.00
$998.00
Collection

Attack of the Shackets

An out of this world collection of the quintessential fall/winter staple.

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Pietra Salata Courmayeuer Shirt Jacket - Navy
$595.00
$595.00
Patrick Assaraf Wool/Silk Utility Shirt Jacket - Black
$895.00
$895.00
Patrick Assaraf Xfine Merino Textured Drop Needle Btn Shirt - Graphite
$550.00
$550.00
Greylin Aly Glen Plaid Cozy Soft Shirt Jacket
$163.00
$163.00

Refined Mock Neck Midi Dress

Authentic Feedback

Loved by Our Community

From first impressions to everyday wear, our customers share their experiences with pieces designed to feel as good as they look.

Reviewed by Sophia L.
“

The fit is incredibly flattering and the fabric feels premium. I wore this out casually and received compliments all day. Comfortable, stylish, and effortless.

”
Reviewed by James R.
“

Love how polished yet relaxed this piece feels. The quality exceeded my expectations, and it looks even better in person than online photos.

”
Reviewed by Amelia K.
“

Perfect balance of comfort and elegance. The material drapes beautifully and feels great on the skin. Easily one of my favorite wardrobe staples.

”
Reviewed by Oliver M.
“

This outfit feels modern and versatile. I styled it for a daytime event and it transitioned seamlessly into the evening. Highly recommend the fit.

”
Reviewed by William H.
“

The design is simple but very refined. It photographs beautifully and feels luxurious without being uncomfortable. Definitely feels like a premium purchase.

”
OUR VISION

THE BOBBY LONDON WAY

BOBBY LONDON curates refined fashion that values quality, integrity, and individuality. Each collection is thoughtfully selected to offer modern elegance with enduring appeal.

About Us

Fashion with Purpose

Thoughtfully designed pieces made to last beyond trends, seasons, and passing moments

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